Category Archives: Business

If You Want News, Focus On The Product

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Over the past year I’ve taken various roles in and around various products. I’ve seen, advised on, and been part of the main issue. Companies want news, but they don’t do anything newsworthy. Why the hell does anyone want to write about what you did 6 months ago? 3 months ago? Even last month?

The fact of the matter, in my experience, and my observation is unless you do something on the product side, good or bad, or have some clout you aren’t going to get news. There is a factor of your scale as well, as some sources tend to focus on the larger stable companies and products, which is partly due to the advantage of inertia and size. I’m going to mostly ignore that though and point out product problems I’ve encountered.

I know that there are products that can get by successfully only doing data processing, primarily when offered as a business service. Unfortunately, it’s common to see stagnation or failure in the consumer area because it has pretty low barriers to entry, and often times lower consumer value. I’ve got no problems if this is how you want to start and test a market. As you grow you’ll need to either be so awesome the user wants to keep using it or have another reason for the user to interact with the site.

If you only handle data from one service, that’s great, but why aren’t you handling data from more? Only Twitter or Facebook, why don’t you add the other one to your sources, even better try and get in and add Google +, while it’s still early and/or hot. You are self-limiting and become susceptible to your source’s actions. Free yourself from the dependence, through wider integration plans. Even better, add your own system that can be used without the external dependence, giving yourself more control on the data you want, a protection from external forces, and a possible pivot point.This doesn’t mean you need your system to be the primary, but having it is a good thing.

I’ve had several minor rows with people over this in the past. Often times they aren’t in a position to change it. Once, I was in the only actual position to change it, but it wasn’t what was planned or wanted; I should have done it, anyways. You’ve got to just do it.

Another issue, I’ve had was trying to push a dev issue, that was a roadblock to the companies API. Yes, they offered a public API, but as a consumer data-processing, they neglected some key functionality required for 3rd-parties to offer clients, while also being completely absent from a huge market. I had jumped in to try and help build a client not realizing the issue when I started. Once I found it though, after a few weeks work, I sent several emails and had a discussion with a non-technical person to try and get the issue fixed. I received no replies, aside from the non-technical person, even when I stepped out of the support chain and contacted a developer explicitly. I gave up after a few weeks of trying to get a response. I still support this company’s mission, and wish them all the best.

A big one that killed my big project I was working on at the beginning of the year was that the team had no focus. We were all on different pages, and sometimes there was a delay in one area, or someone pushing hard in areas that wasn’t necessary at the time. Getting off the rails and trying to keep going further is a recipe for disaster. If you fall off of a clear path, collect yourselves, lock-in what needs done, and focus on your goal. Also, don’t let what you’re doing be driven by press reasons, that’s the wrong place to focus and will have you running everywhere.

While I wish I could say that I haven’t and won’t again make any of these mistakes, I can’t. I will absolutely try, and they are things I don’t want to forget because they cost me a lot of time, energy, and passion. When it comes down to it you’ve just got to focus on the product.

  • Problem #1: You’re just a data-processing company.
  • Problem #2: Developers aren’t involved in technical support.
  • Problem #3: Your team doesn’t have the same goals or reasons.

Pip.io Plowed Under As Seeds For Harvest Are Sown

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I was stumbling my way around on Quora and saw a link to Pip.io, which I used, for a period, as it was a promising alternative to Friendfeed. I decided to click the link to see how the service has changed since my last use, and discovered a message saying it had shut down. The message is embedded below.

Dear Pip.io Members,

Thank you very much for your guys’s support! We couldn’t have done it without all of you!

I have decided to shutdown Pip.io and pursue other dreams.

When I started Pip.io, I dreamed of a social web that was more than just what Facebook and Twitter offered.

I dreamed of a social service that could unify and simplify the social experience people have on the internet.

However, even though I will be shutting down Pip.io, I have not given up on those dreams.

The best way to stay up to date with what I’m doing is on my blog at http://www.leoshimizu.com

Thank you members and hopefully we’ll meet again!

Sincerely,

Leo Shimizu
Founder & CEO

After reading, I had two questions, the first, “When did it close,” and the second, “What is he working on now?” So first I checked out the link he posted, but there wasn’t much there, but the Twitter widget on the side was interesting; it was pushing a link, http://ha.rve.st/, multiple times. Checking it out, from as close as I could get, it is reminiscent, in look and style, of Pip.io,  but the copy on the homepage, is intriguing.

Harvest is an easier and better way to consume the social web. Harvest is a communication platform that not only gathers your posts into one stream in real-time but lets you be you. Experience the social web in a way you never have before!

It lets you be you, by at least, discussing the concept of social circles, or “Personas,” where the problem is you only want to share with certain groups selectively.  It also, appears to manage imaginary connections across services, though I don’t completely understand their solution there. It also appears to be a cross-client and aggregation tool. You can check out a few public pages of the interface at http://ha.rve.st/leo/ and http://ha.rve.st/matt/, most others appear to be private. Image at bottom.

As for the other question, when did Pip.io close, I had to travel through Leo’s twitter feed. On May 16th, he discusses the possibility of a Pip.io mobile app coming soon. His next tweet, on May 18th, pushes http://ha.rve.st/ to a user quoting the phrase, “I have decided to shutdown Pip.io and pursue other dreams.” So I assume that means the Pip.io was shutdown on May 17th.

Best of luck to Leo and his partners, on this new project.

Harvest Acount for Leo

The Game Can Change In A Blink

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…Or how dreams go can go down the sink.

Earlier, this evening I found out that my cousin was pregnant, but she’s like a little sister, so I feel like I’m going to be an uncle. I’ve been having a hard time trying not to judge and just be happy, but it’s hard. She’s known for years what she wanted to do, and has had it all planned out, and then out of nowhere a surprise that’s going to shake her life. The unexpected turn that can derail even the best laid plans. Now I’m trying to fight myself off, I know she’ll be a great mom, but I can’t help but wish there was another way.

I’m fighting myself over being judgmental, but also fighting my own hypocrisy; when I was 16 my girlfriend got pregnant, it wasn’t mine but that didn’t matter to me. I offered to help her raise it, and be the father that the child would need, and started prepping for it. A few weeks later, after having discussed it, but without telling me until it was done, my girlfriend had an abortion. I understood the reason, fully, but it still hurt, then as it does now. My girlfriend, was trying to get rid of a bad dream for her, and open back both of our opportunities for the future.

During those few weeks, I felt invigorated, filled with more passion than anything before. During those weeks, I realized I had to fight, not for me, but for the child’s future. I’m not a fighter, when it comes to myself, I do what I do to survive, but I don’t really try harder than that. It’s unnatural to me. Tonight, that passion was revived,  this time I’m fighting for not just my ‘niece/nephew’ but also for my cousin’s future. I really don’t want to see her end up on the same path, I’ve gone down. I don’t want her dream to die.

It’s time to drop my humble approach towards life: Allow life to happen. It’s time for me to grab the bull by the horns and take this life for a run. The only thing that could happen is that I fall, and have to get back up. Infinite Upside. I’ve got nothing to lose, and so much to give.

…Or why business plans stink.

So far this post has been pretty personal, now let’s talk about business; business plans to be exact. The idea of a business plan is to provide some guidance about the market, your growth, competition, and strategy to achieve that growth. It used to be that the plans were long-term, 5-10 years. The problem with this, is that as our world becomes ever quicker to adopt new changes, your strategy can be invalidated. You very well may be stuck playing checkers, while everyone else plays chess, if you stick to the business plan.

If you want to stay alive, you have to change your strategy to fit the new rules of the game, otherwise you will lose. This means that you need to constantly be on the ball, and willing to change as you get new data, which requires that you actually acquire, analyze, and adapt to some set of data. And you need to be constantly aware, but also have some lag on decisions, so that you don’t get stuck working on a fad. Business plans have become near useless, for long-term prediction.

The important things now, aren’t the plans, per say, but that you understand your market and competition, can do what you say, and are willing to keep going with the feedback you get. You have to preempt competitive maneuvers and always be on the look out for new competition. The game is now not just about who gets there first or who does it better, but who does most of what I need, how I want

If you do everything according to plan, you will be beat, there is no doubt in my mind. You become predictable, you have to change the game that’s being played, and adapt to the new rules, when others change the game. If your plan is invalidated, don’t fight to save the plan, take that information and adapt to it. If you can’t stop there, then maybe you should go hang out with the telecom and cable giants, they’ll keep clawing to keep their duopolies on the market, but the casket will close on them if they aren’t careful. The status quo is deadly.

Be prepared to go to the brink, for what you believe.

You’ve got to take everything you’ve got and just go headlong into the fray. Life doesn’t stop because you want it to;  don’t try to stop it. Enjoy it, all of it, even hardships. What doesn’t kill you only makes you stronger, after all. Make your moves with patience and diligence, but do make your moves before the clock stops.

“When the going gets tough, the tough get going.”

Living Last Mile

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I apologize for any cursing I do, this is an issue I fight with daily, and it’s a ridiculous one.

I live in semi-rural WV, but I also live without adequate access to information, at a nominal rate. In order to get an internet connection, where I live it costs roughly $50 on top of a phone bill for 768kbps ADSL. There is also no means of getting television, besides paying for satellite service, which also doesn’t come with local channels f or some absurd reason. Ever since the Analog-to-Digital transition in June ’09, the reception which is known to be bad in mountainous areas, dropped completely off the map, because it became an all or nothing signal.

What you end up with is exorbitant costs for minimal service, even though people within a mile, have no such issues; cable is provided along the main road on the backside of the property, but it’s about 3/10th’s of a mile. Currently, the two bills are $80 for TV, for mid-range satellite service, that isn’t 2/3 Christian broadcast, receiver rental, and 2 broadcast station feeds, that should be locally provided, and $65 for Phone & Internet. It pisses me off to know that just because we live just outside, the service area of the cable companies, we are charged out the ass.

If our house was moved less than half a mile, we would have a more stable internet connection that is 10x as fast, basic enough tv with local stations, we really only need broadcast stations. For about half the price. This needs to be addressed, as well as anti-competitiveness in areas, companies trade off in areas and create virtual monopolies on local markets. I’m just frustrated at how close, and yet how far the access to information is, and I also know that I’m not the only one in the area that feels this way.

Our nation, has turned its back on those that live last mile, and the infrastructure required to provide its citizens decent access to information. We are solidly driving forward, in improvements, but those improvements are generally within the large metro areas, where they see maybe a 2x increase ever 3-4 years, while those living last mile slip further behind. I understand it’s not feasible for the companies to create the infrastructure, that they won’t see a return on any time soon, but there has to be a way to improve our nations information infrastructure(IPv6 should be included).

Super WiFi is probably the only decent technology for this area, considering everyone is stretched rather thin, the infrastructure costs would be lower, but that’s not a likely roll-out option for at least 4-5 years, if not a decade. That’s how slow progress is, when you’re living last mile. It’s infuriating to see improvements so close, and simultaneously know that it will be held right in front of your face, but out of your grasp.

What Made Facebook Special

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Why did people join Facebook; what made it special?* This is a though I have so often, it’s become funny, but my answer has never been precise enough, “critical mass.”

Critical mass doesn’t tell you anything, except that they manage to get enough people to use it, and as more did, it became almost invaluable to the rest. The problem with such a simple, and ignorant response is that doesn’t really help to understand how they generated that critical response anyways. That’s the real question that needs to be answered.

We all know about FaceMash, and the exclusivity presented by the college email restrictions in the beginnings. I think through every phase of the company it has held momentum by voluntarily limiting growth, and strategically raising the level of suspense, and necessity via critical mass in various markets.

One quote paraphrased as I remember, “When we went to add Baylor, they wouldn’t allow us on campus, so we went to all of the surrounding schools, and added them to the network. In effect, we built the demand within Baylor by adding most of their friends from other schools to the network, and then expanded to Baylor.” [Editorial Remark: It was from The Facebook Effect. The paragraph was about the “surround strategy.” Also, I originally thought it was BYU, and not Baylor.

I find that brilliant, they built demand in the market, before releasing in the market. The same can be said of Mark’s original FaceMash, which provided him with enough notoriety and acknowledgment within Harvard to release Facebook, as well as providing access to a tool that helped to keep up with your friends.

The whole reason I brought this up is I started thinking about how my friend made me create a new account** when I got to WVU, ‘because everyone uses it.’ I find it interesting that it had created such a critical mass at that point in schools, and it seems to have managed to maintain critical mass among it’s markets this whole time, I find it simply amazing.

Notes:

* = More general “Why did/do people use/join/verb X Company?” I ask these type of questions all the time.

** = I had one for a week or two in HS, because I got tired of fighting the school admins with proxies to get to myspace, and couldn’t remember how to access it.

(Original written January 29th, 2011)(Last Edited March, 17th 2011)